b'Evaluation & CoachingIn order to maintain high-quality service, optical performance, and patient satisfaction, there must be consistent measurement and monitoring. We achieve this by directly observing and reporting performance, comparing it against benchmarks, and conducting patient surveys. At Venture Optical Management, our optical management system generates internal reports to help us monitor our performance in key benchmarking areas. This, in turn, provides our leadership with the tools and resources they need to coach and encourage our teams.We believe in helping our team to be the best they can be. Our approach involves a balance between positive reinforcement and accountability. We celebrate success when performance is high, while providing guidance and encouragement if results fall short of our expectations. 22 |COACHING'